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Reykjavík Food & Fun Festival, Iceland
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The origins of the Festival can be traced back to the fact that the late winter months of February and March are off-season months in the Icelandic tourism industry. There was a severe decrease in seasonal tourism during this period and it was clear that something had to be done.
An idea was born to hold a competition between Icelandic and foreign culinary professionals, and the first Festival was held in February 2002. The festival has since then gained worldwide recognition and become an annual event, held in Reykjavík in February or March.
Chefs from the USA and Europe are invited to Iceland and team up with local restaurants to create gourmet menus at affordable prices, for the one-week competition. From the very beginning, foreign chefs have shown the project great interest and fewer have been able to participate than wanted. This has thus become an internationally renowned gastronomical festival that attracts chefs and guests from all over the world to Reykjavik to join up with the local restaurant scene and participate in a cooking event.
The Festival has become very popular in Iceland and during the festival week, most restaurants in Reykjavik are packed with customers and the aroma of the finest cooking skills is in the air. The city is full of action during these days and the atmosphere is vibrant, joyful and friendly. The Festival most certainly makes it easier for the moody and winter barren Icelanders to survive these last, cold and dark days of winter - with spring just around the corner.
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